About us
Founded in 2025 as a joint venture between strategic storytelling consultancy Steelwork and award-winning creative agency Entropico, CARTOGRAFIQ is a new narrative architecture and strategic collateral firm that specializes in transforming how companies go to market.
Our proven, proprietary playbook and precision processes deliver strategic clarity, compelling messaging, high-impact assets, and comprehensive sales enablement that accelerates the path from product to purchase.
Ben Rudolph
Co-founder, CARTOGRAFIQ
CEO, Steelwork
Ben has more than 25 years of experience as a global marketing and communications executive. He is the founder and CEO of Steelwork, a strategic storytelling consultancy which was acquired by the Entropico Group in 2025.
Before founding Steelwork, Ben spent 15 years as a senior leader at Microsoft, directing strategic marketing and worldwide communications for the company’s 16,000-person, $100B+ industry and public sector sales organization, managing Microsoft’s 4,500-partner, 750M-customer news and content ecosystem, and leading the global team accountable for driving online and in-store sales across the company’s 50,000+ partner, $13.5B consumer and commercial channel ecosystem.
He served as the Director of Communications for virtualization pioneer Parallels, and started his career in biotechnology, driving communications and marketing for Aptagen Biosciences.
Harry Hunter
Co-founder, CARTOGRAFIQ
Global Managing Director, Entropico
Harry Hunter is the rare creative leader who turns bold ideas into measurable business impact, exactly what brands need in a high-stakes, budget-conscious advertising world. As co-founder and managing director of Entropico, Harry has made the global creative company synonymous with high-performance storytelling, leading a breakout year marrying tech-driven innovation with proven ROI for some of the world’s biggest brands.
His work with global innovators like Google, YouTube, and Square has helped brands humanize complex AI and generative products, and his creative leadership consistently delivers cultural relevance and award-winning craft, earning multiple accolades from top industry honors, including a D&AD Pencil, Effie, Bronze Cannes Lion, Webby, Shorty Awards, and more.
Let’s get to work
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